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Why do some supplier relationships fail—even when both sides are committed to collaboration and long-term value creation?
Many of the most significant risks in collaborative arrangements are not visible at the outset. Misalignment, behavioral dynamics, and governance gaps can quietly erode performance long before they appear in formal metrics or outcomes.
In this webinar, the speakers will draw on real-world case studies featured in Successful Relational Contracting to explore:
why these breakdowns occur
how to address these challenges early in a supplier relationship
practical ways to surface hidden relationship risks
proven approaches to strengthen governance and improve alignment across complex supplier relationships
Participants will gain actionable insights and tools to improve the resilience and performance of their most important business partnerships.

Marisa Brown
APQC

Sibrecht Diender
Yellow Everest

Bonnie Keith
The Forefront Group